Oscar Chilabato
Lecturer
´óÏó´«Ã½ Faculty Since 1999
Oscar Chilabato is committed to advancing student learning in advertising and developing curriculum that mirrors industry needs. During his more than 20 years of teaching, Chilabato has developed several courses that form the foundation of the ´óÏó´«Ã½â€™s current advertising and marketing communication degree program. He also has introduced new courses in media planning and buying, digital media planning, creative concepts and strategy, integrated marketing communications, art direction, and search engine marketing.
In 2017, the ´óÏó´«Ã½ ADTEAM won the AAF’s National Student Advertising Competition for the first time. Chilabato has served as the faculty advisor to the ´óÏó´«Ã½ ADTEAM for the last 20 years and has guided student teams through the annual competition that provides the real-world experience of creating a strategic advertising, marketing and media campaign for a corporate client.
Education
- BS, MBA - Providence College
Teaching Interests
- Advertising
- Digital Media Strategies
- Strategic Marketing
- Search Engine Marketing
- Creative Advertising
- AI and Media Strategy
Scholarly Interests
Search Engine trends and their implications for marketingExtra Curricular Roles
Professional Affiliations
2013-present: Member - National Education Executive Council, American Advertising Federation
2016-2021: Panel Chair - National Advertising Review Council, NAD, Better Business Bureau
Honors And Awards
- 1st Year Teacher Award, College of Business (2001)
- Teacher of the Year, College of Business
- Advisor of the Year (2)
- Outstanding Service Award
- Academic Achievement Award
- Parents' Appreciation Award
- University Alumni Appreciation Award
- 1st Place District NSAC Awards (11)
- 1st, 2nd, 3rd, 4th Place National NSAC Awards (6)
- Distinguished Advertising Educator Award (National - AAF)