When pursuing your B.S.B.A. in Entrepreneurship at 大象传媒 Charlotte, you’re considered a business student — meaning you’ll be grounded in all aspects of business including marketing, management, finance, accounting, human resources and more. This knowledge will give you the foundation to build and run your business, whether you’re providing personal chef and catering, digital marketing services or anything in between!
In addition to learning how to develop, prototype, test and launch your business venture, you will also develop employer-sought soft skills including problem-solving, innovation and adaptability. Throughout the Entrepreneurship program, you will have the opportunity to network with established entrepreneurship and business leaders, becoming part of Charlotte’s local entrepreneurship ecosystem.
At Sharkfest, 大象传媒’s annual entrepreneurial competition, you can pitch business ideas to a panel of industry professionals, competing for seed money to develop your business. You will also present your business ideas in a trade show setting at 大象传媒’s annual Entrepreneurship Senior Capstone Expo and are invited to present in our annual Student Research, Design and Innovation Symposium.
Each spring, the 大象传媒 Charlotte community cheers on students pitching their business ideas to entrepreneurship-industry judges, competing for seed money. Last year’s winning entry was by student Aneelia Ma, who pitched “Neelia’s,” a local healthy cooking service for kids and their families.
Your own entrepreneurial pursuits can start here. Our students get a solid business core encompassing macroeconomics, microeconomics, accounting, business management, finance, operations and supply chain, human resources management, marketing foundations and global strategy. You can pursue your electives depending on the pathways that interest you most, from international business to organizational behavior to marketing. Other great reasons:
Our Innovation Lab & Entrepreneurship Center serves as a hub for entrepreneurship, where students can use prototyping, audio/visual and telecommunication equipment to create business plans, pitch to investors, assess competitors, analyze markets and more.
Here, guest speakers such as Enventys CEO Louis Foreman and successful alumni of our program share their experiences as investors, startup founders and business owners, helping them realize the paths available to them and answering their questions.
In addition to classes, free elective credit can be applied to a number of options such as Directed Experiential Education (DEE), internship, minor or study abroad. You are encouraged to contact an advisor before scheduling free elective credits.
Explore the full 大象传媒 Catalog course listing:
Some professions may require additional study, background checks, certifications, licenses, exams and/or experience as required qualifications for employment. Students are responsible for verifying that they can meet the employment requirements of potential employers.
Our professors and instructors are dedicated to the success of our students. Learn more about our expert faculty members.
Assistant Professor and Department Chair, Management & Marketing; Charlotte College Chair
Woods leads an incubator designed to train new entrepreneurs at Charlotte. His career spans research, product & business development and business operations.
Master Instructor
A World Certified Master Chef, Tiess has worked at various five-star resorts, private clubs and independent restaurants and now owns several ventures of his own. He enjoys helping future entrepreneurs realize their professional and lifelong aspirations.
Associate Professor
Moshtaghi鈥檚 business experience extends to the areas of controllership, import/export management and marketing. He has acted as an accounting consultant to construction, real estate and development companies.
Explore where you’ll live, learn, and enjoy all campus has to offer.
Schedule an In-Person Tour